After the first backup, users' files are backed up automatically every time they change or add a file.
The real-time visual interface of WD SmartWare software gives users a reassuring view of their backup as it happens. When the My Book Essential drive is plugged in for the first time, the simple and intuitive first backup process launches automatically. As a result, many consumers' digital lives are unprotected and at risk. And while 70 percent of consumers back up their content, the majority of these people are using manual, cumbersome methods such as copying and pasting to multiple CDs and DVDs, and less than 18 percent use software that automatically and continuously backs up their content. The accelerating shift from physical media (such as photo negatives, CDs and DVDs) to digital media (such as digital photos, videos and downloads) means that consumers' real lives and digital lives are increasingly overlapping. broadband household currently has over 120 gigabytes (GB) of digital media and files, which is expected to grow to over 1 terabyte (TB) of data by 2013.
#IS WD 2009 SOFTWARE OUT OF DATE FOR MAC FOR MAC#
Available now at select retailers and the WD online store ( ), the new My Book Essential and My Book for Mac drives are offered in capacities ranging from 500 GB to 2 TB.Īccording to research firm Parks Associates, the average U.S. The new appliances visually present consumers' data in a software control center, providing them peace of mind that their precious photos, videos and files are securely protected. Lake Forest, CA /PRNewswire-FirstCall/ - WD ® (NYSE: WDC), the world's leader in external storage solutions, today introduced its new, smaller, sleeker My Book® Essential™ and My Book for Mac® desktop external hard drives equipped with the new WD SmartWare™ software and hardware-based encryption. Helping Consumers Keep Their Digital Lives Safe in One Place (PRNewsFoto/Western Digital Technologies)
My Book Essential & My Book for Mac External Drives with WD SmartWare Software.
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